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Branding
The night market is a special scene and very representative culture in Taiwan. We have selected the four most famous night markets, which are considered large-scale and well-planned. We extract the elements of each nightmarket, so that each night market has a distinct recognition and conforms to the local image.
Collaborator Renee Kan
Concept
Use the image of the seal and the choice of main colors to increase the recognition of each night market. The exterior uses transparent acrylic to represent the display cabinets of the museum, echoing our theme "Show", leading the viewers into a mini-exhibition themed on the night market. We also embedded LED lights in the display cases to give the impression of a brightly lit night market.
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